Content is at the core of most every business process, whether that content is in the form of a strategy, a deliverable, a data sheet, or a blog post. In the digital workplace, the nature of content has changed. There are new types of content, such as video, that also must be managed. The way content is stored has changed; employees now carry enterprise content on their mobile device, a device they also use on the weekends. Managing new and old types of content and integrating that content with business applications and processes is the new battle cry in Content Management.