By Betsy Burton
New 2023 Market Globe: tPaaS Market Will Surpass the iPaaS Market
I am so pleased to get to share with you that Aragon Research has just released our Aragon Research Globe for the tPaaS Market for 2023. The tPaaS market is a critical up-and-coming market as organizations seek to not just remediate, evolve or automate their business, but really transform their business models and operations.
To read this Aragon Research Globe and other research notes about this market, check out the following research:
- The Aragon Research Globe™ for Transformation Platform as a Service, 2023
- Market Critical Capabilities for Transformation Platform as a Service (tPaaS), 2023
- The Future of iPaaS Is Digital Business Transformation
- The Aragon Research Globe™ for Transformation Platform as a Service, 2023
tPaaS Includes iPaaS and Much More
For years, organizations have leveraged iPaaS services (integration platform as a service) to extend, evolve and automate their business. The good news is that iPaaS offers have enabled businesses to integrate new and existing applications, data, processes, and services and scale by providing the middleware services IT needs within the cloud.
The challenge is that iPaaS is a technology-driven solution. In other words, it has primarily been used by IT professionals or technology leaders to automate or evolve their current business. Business transformation needs much more.
tPaaS Market is Business-First
The big mindset changes that tPaaS requires is that of looking at the business opportunities from a business-first perspective rather than technology-first.
With business-first thinking, organizations design their business models, processes, and services with the customer’s perspective as the starting point—not the endpoint. And even more, it means starting with the perspective of your potential future customers, and their business ecosystem.
tPaaS providers must provide the business strategy and architecture tools and services so that organizations can define their business transformation, and then offer the services to integrate the technology to support this business transformation.
What Are We Saying with this Aragon Globe?
Looking at this year’s Aragon Research Globe overall, there are starting to emerge a few key leaders in terms of both execution and innovation. Several important iPaaS providers are beginning to focus on this market and a business-first approach to integration.
Further, it is important to note that some of the traditional leading providers of iPaaS are not leading in this market. This is because they have not demonstrated a focus on business-first or support for business design and architecture tools.
This market will evolve quickly. There are just too many end-user organizations looking to support business transformation, and too many traditional iPaaS providers looking for new market opportunities.
Bottom Line
Aragon Research is excited to release this 2023 market research and is dedicated to following this market evolution with tPaaS provider deep dives, market forecasts, best practices, etc.
End-user organizations should follow this market closely, especially if they are focusing on business transformation efforts. Service providers are encouraged to follow this market if they are looking for new market growth opportunities.
And, as usual, clients are welcome to call Aragon Research to schedule an inquiry to discuss their specific needs and issues.
tPaaS- the market that can help drive your digital business transformation!
Sign up for FREE for our LIVE webinar with Betsy!
Digital business transformation is critically needed by many organizations to effectively compete in this digital world. However, traditional iPaaS services lack the business strategy and architecture tools and advisory services required to transform their business models, and operations.
In this webinar, we highlight what it means to support business transformation, explore our market definition for the Transformation Platform as a Service (tPaaS) market, and identify a cross-section of vendors that are focused on delivering services to support this market. If your organization is looking to enable digital business transformation or seeking the next level of iPaaS support, this webinar is a must attend.
- Why are the needs of business transformation so specific that organizations need a new market of service providers?
- What are the critical capabilities of the tPaaS market?
- Which providers are the leading and lagging providers of tPaaS services?
