Vice President of Research and Aragon Fellow
Over 30 years of industry experience
Santa Cruz, CA
Vice President of Research and Aragon Fellow Betsy Burton joined Aragon Research in 2019.
With over 30 years of experience, Betsy has worked with thousands of organizations in both the public and private sectors to help them with their technology-enabled business strategies, business architecture, digital business transformation, enterprise architecture, and business capability modeling.
Prior to joining Aragon, Betsy held a variety of senior research and management positions within Gartner for 23 years, most recently as a VP and distinguished analyst. She was responsible for defining Gartner's research methodology and leading its Hype Cycle special reports. She has extensive experience in helping her clients recognize and achieve their strategic goals.
Prior to joining Gartner, Betsy held product marketing, management, and engineering positions at Borland International, Sybase, Santa Cruz Operations, Britton Lee, and Digital Research. She was also an active member of numerous standards consortia, including ANSI, the SQL Access Group, X/Open and Open Software Foundation.
Betsy holds a Bachelor of Arts and Sciences from University of Colorado with a major in computer science and minors in mathematics and English literature.
Digital Business Platform
Digital Strategy and Transformation
Robotic Process Automation (RPA)
Betsy Burton's Latest Activity
How Do Technology Providers Reach Enterprise Architects?
December 10, 2019
Aragon Research's Top 10 Predictions for 2020
December 5, 2019
Business Outcome-Driven Performance Metrics Framework
September 10, 2019
Why The Apple Watch Is The Perfect Gift For An Aging Parent
December 12, 2019
Do You Need An Analyst Relations Person To Work With An Analyst?
December 12, 2019
Your Customer Experience Must Reflect Your Brand
November 11, 2019
Robotic Process Automation or Transformation?
November 7, 2019