Content is at the center of every customer touchpoint and every collaborative interaction. As the demand for more content and the types of content have grown, enterprises must be able to manage its full end-to-end journey by ensuring that it is secure yet accessible, no matter where it may reside.
To keep up with the demand for content—especially in sales and marketing—automated and predictive capabilities, such as automated document generation and predictive search, will be the new way forward in Enterprise Content Management.
- How will content management technologies and architectures evolve?
- What criteria should you use to evaluate content management providers?
- What are the key trends in content management?
the current state of content
With the content management market in a transitional phase, check out this free infographic for an overview of the current state of content.
Content Management Research
Summary: This note will help you identify important technologies, choose which technologies to monitor, and determine the potential benefits of each. Read More >
Summary: This research note overviews the current state of the ECM market, defines the new shift to content platforms, and evaluates 12 vendors. Read More >
Summary: This research note overviews the process of becoming GDPR-compliant for data and content by leveraging an Intelligent Content Analytics Platform to automate content analysis. Read More >
Content Management Blogs
First Cut: Box recently announced Box Skills, its new Intelligent Content Analytics (ICA) offering that will be able to analyze text, voice, image, and video content. Read More >
Workflow and Content Automation (WCA) has emerged from the larger DTM market and Aragon shares why investors are looking at this new breakout category. Read More >