Refine Your Enterprise's Collaboration Strategy

Collaboration is a primary business requirement for enterprises of all sizes.

In a global workforce, the best collaboration tools provide real-time capabilities to allow for more transparency and immediacy when collaborating, which in turn, unleashes the potential for increased productivity. These tools also leverage predictive and cognitive capabilities to enhance social collaboration and to obtain deeper analytics about people.

We advise our clients on their enterprise collaboration strategy and on the technology decisions that will factor into making their strategy more effective.

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How can your organization improve collaboration?

People-centric collaboration is about seamless collaboration.

Team Collaboration Speeds Up Enterprise Outcomes

Mobile messaging—what we refer to as team collaboration—is poised to challenge email as the top communication method in the workplace.

In the digital era's focus on outcomes, email is no longer equipped to handle the immediate needs of the enterprise. Buyers want to be able to communicate quickly for conducting a transaction and at the same time, managers and their team must be able to take action. Team collaboration enables both aspects of customer journeys and promotes more efficient experiences.

Additionally, given the rise of conversational AI, we expect to see team collaboration grow quickly as a category.

The Rise of People-Centric Collaboration

The market now is focusing on giving people the ability to seamlessly switch to the right method of interacting with others—what we call people-centric collaboration. The vision for people-centric collaboration is to have a communications digital assistant (i.e., a conversational AI-based chatbot) with the ability to help schedule or begin a call, start recording, schedule and launch meetings, make adjustments for any encountered errors, or other commands.

For more on this market shift, watch this exclusive Visual Research video clip that accompanies our research note, The Aragon Research Globe™ for Unified Communications and Collaboration, then download your complimentary infographic.

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Complimentary Infographic

10 Major Trends Impacting Communications and Collaboration

Learn more about the key trends affecting the communications and collaboration market by reading the full infographic.

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Collaboration Research

Hot Vendors™ in Team Collaboration, 2018

Hot Vendors™ in Team Collaboration, 2018
October 19, 2018

Summary: Mobile messaging—what we refer to as team collaboration—is challenging email as the first point of contact in the workplace due to the faster and more global workforce. This research note highlights three enterprise-focused team collaboration providers. Read More >

The Aragon Research Globe™ for Mobile Collaboration, 2018

The Aragon Research Globe™ for Mobile Collaboration, 2018
May 25, 2018

Summary: As messaging becomes more vital in day-to-day work, mobile collaboration has become a de facto part of a broader collaboration and communications offering. This research note evaluates 19 major mobile collaboration providers. Read More >

The Aragon Research Technology Arc™ for Collaboration and Communications, 2018

The Aragon Research Technology Arc™ for Collaboration and Communications, 2018
August 27, 2018

Summary: This note discusses the evolving technologies—from open APIs, to AI chatbots, to WebRTC, and more—that enterprises should look to monitor to improve collaboration and drive business outcomes. Read More >

The Aragon Research Globe™ for Web and Video Conferencing, 2017

The Aragon Research Globe for Web and Video Conferencing, 2017
December 6, 2017

Summary: This report examines 22 major providers in the market. As you consider these providers, keep in mind which capabilities and products best fit the required use cases that pertain to your enterprise or buying center. Read More >

Collaboration Blogs

Team Collaboration: What It Is and Why It Is Growing Rapidly

Team Collaboration: What It Is and Why It Is Growing Rapidly
October 19, 2018

This blog discusses the term "team collaboration," which we've previously called mobile collaboration, and Gartner has called workstream collaboration, in addition to overviewing the shift toward team collaboration in the workplace. Read More >

Slack Knocks Off Atlassian, Buys IP for HipChat and Stride

Slack Knocks Off Atlassian, Buys IP for HipChat and Stride
July 31, 2018

With teams turning to messaging as their first communication touchpoint, digital work hubs are proving to be the future of cohesive collaboration. With the mobile collaboration market becoming more crowded, Atlassian has decided to partner with Slack. Read More >

Three Trends Driving the Rise of Digital Work Hubs

Three Trends Driving the Rise of Digital Work Hubs
August 21, 2018

To support the geographically distributed workforce, digital work hubs enable knowledge workers to seamlessly collaborate, share files, and communicate across various devices. In the digital and mobile era, Aragon expects this market to continue to grow. Read More >

Google Enhances G Suite with AI: 3 Things You Should Know

Google Enhances G Suite with AI: 3 Things You Should Know
April 30, 2018

New G Suite enhancements improve work collaboration, communication, and security, fitting in with the multimodal work approach most of us subscribe to on a daily basis. This blog highlights the key announcements of the Google updates. Read More >

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