Transform Your Approach To Customer Experience: Adopting A Context-Driven CE Strategy
On-Demand
With:
- Betsy Burton, VP Research
Summary
Your customers' expectations are changing dramatically due to the adoption of AI, predictive analytics, digital business and IoT.
Managing the customer experience (CX) during marketing, transactions and customer service is good…but not good enough. Your most important customers and partners are going to expect you to understand their business, perspective, ecosystem/community, physical location and environment, emotional responses and reactions; in other words, their context first and foremost.
During this webinar, analyst Betsy Burton will explore how customer buying patterns and expectations are changing, and how it will become increasingly critical for your organization to adopt a context-driven customer engagement (CE) strategy.
On-Demand Webinars
Building The Video-Enabled Enterprise: How Digital Enterprises Are Putting Video To Work
With: Jim Lundy, CEO
In this complimentary Aragon Research webinar, CEO Jim Lundy explores the trends and technologies affecting video use in the enterprise that you should focus on, and the steps you can take to video-enable your digital workplace.
Why Your AI Contact Center Will Never Be the Same: Chatbots and the Rise of Digital Labor
With: Jim Lundy, CEO
Aragon predicts that by 2021, digital labor will become a key feature of intelligent contact center offerings. This webinar discusses how enterprises can gain a competitive advantage in the contact center by leveraging human and digital labor.
Digital Transformation Begins with Enterprise Architecture
With: Betsy Burton, VP Research
This webinar examines the new roles, deliverables, and viewpoints for enterprise architecture, and how it will impact your business and IT investment planning.
The State of Communications and Collaboration in 2019 and the Race to AI
With: Jim Lundy, CEO
Join this complimentary webinar to understand how your organization can support an improved work experience, better customer interactions, and higher productivity.
Improve Close Rates with Sales Coaching and Learning
With: James Lundy, Sales Manager
Are your sales reps falling below quota? Use sales coaching and learning to make them successful. Watch this webinar on-demand to learn how to get started with this emerging category of technology.
Your Guide to Aragon Research's Awards: Hot Vendor, Innovation, Women in Tech
With: Patricia Lundy, Marketing Director at Aragon Research
Aragon Research recognizes emerging providers, innovation, and leadership through its Hot Vendor, Innovation, and Women in Technology awards. This webinar will cover criteria for each award category.
Sales Enablement: 5 Winning Strategies for 2019
With: Jim Lundy, CEO and Lead Analyst at Aragon Research
With all the sales enablement technologies available, which ones are really going to make an impact on your bottom line? This on-demand webinar dives into the key emerging technologies in sales enablement and how to operationalize winning strategies for 2019.
Actionable Insights for 2019: Top 10 Predictions
With: Adrian Bowles, Ken Dulaney, Jim Lundy, and Jim Sinur
Aragon’s analyst team reveals their top predictions for 2019 that will impact your business over the next five years and beyond.
Business leaders need to understand how recent, ongoing, and upcoming technology transformations will impact critical areas of the business. View this on-demand webinar to learn Aragon's top ten predictions, the market implications of each, and Aragon’s key recommendations.
A Digital Marketer's Guide to Conversational AI
With: Patricia Lundy, Director of Marketing at Aragon Research
The company website is still an invaluable asset for attracting inbound leads and prospective customers, and can make or break the customer experience.
View this on-demand webinar to learn how conversational AI technologies are enabling digital marketers to improve the customer experience, thereby driving better lead engagement and qualification.
The AI Readiness Checklist: Are You Ready to Compete in the Era of the Intelligent Enterprise?
With: Adrian Bowles, VP Research and Lead Analyst at Aragon Research
This on-demand webinar overviews three major areas to assess for AI readiness—people, products, and processes—and explores the important considerations for each.
How Business and IT Leaders Can Drive Transformation Momentum
With: Jim Sinur, VP Research and Aragon Fellow
While many businesses have taken initial planning steps toward transformation, it's challenging to ensure that progress continues.
This on-demand webinar overviews the technology strategies that can keep digital business momentum going and how a digital business platform can accelerate transformation.
Transforming Customer Experiences with Conversational AI
With: Adrian Bowles, VP Research and Lead Analyst at Aragon Research
While the perfect conversational AI system is still a research goal, commercial tools already offer sufficient value to warrant experimentation and adoption today, and they’re advancing rapidly.
This on-demand webinar overviews the latest advances in conversational AI and how enterprises can get started with this technology in their enterprise.
The Content Management Playbook for 2018: Leveraging Automation, Analytics, and Video
With: Jim Lundy, CEO and Lead Analyst at Aragon Research
The content anagement market is evolving as automation comes front and center.
This on-demand webinar overviews key trends in content management; how analytics, automation, and video will transform the market; and how enterprises can put their existing content to work by updating their ECM playbook.
Practical AI: 4 Natural Language Processing Advances to Enhance Your Bottom Line
With: Adrian Bowles, VP Research and Lead Analyst at Aragon Research
Natural language processing (NLP) technologies, aided by advances in machine learning, have improved significantly in recent years.
This on-demand webinar overviews the basics of advanced NLP, the technologies available to business leaders looking to add NLP to their technology stack, and the practical use cases for NLP in the enterprise.
Foster Better Decision-Making with a Decision Management Platform
With: Jim Sinur, VP Research and Aragon Fellow
To consistently make decisions in the best interest of their organization, executives need an organized approach to assess critical business problems and potential solutions.
This on-demand webinar overviews what decision management is, the critical components of a decision management framework, and how organizations can leverage a decision management platform to support their decision management framework with technology.
The Next AI Frontier: From Chatbots to Perceptive Input and Emotive Output
With: Adrian Bowles, VP Research and Lead Analyst at Aragon Research
Chatbots are changing the way we interact with consumer and enterprise appliances and applications, but they are only the beginning for natural language interfaces. Perceptive input and emotive output will define the next generation of intelligent interfaces.
In this on-demand webinar, Adrian Bowles, PhD will provide an overview of these next-generation technologies and the impact they will have on your enterprise. We'll cover the ins and outs of perceptive input, emotive output, and natural language processing, and how these technologies will change the way we do business.
Race to Revenue: Adding Intelligence to Your Workflow and Content Automation
With: Jim Lundy, CEO and Lead Analyst at Aragon Research and Matt Fleckenstein, CMO at Nintex
Today, documents are still vital to revenue and any document process that is still analog can slow down the journey to close, upsell, or just support a customer.
This on-demand webinar discusses the role of intelligence in workflow and content automation (WCA) as a core part of a digital business transformation strategy.
Driving the Automated Enterprise with Modern Content Platforms
With: Jim Lundy, CEO and Lead Analyst at Aragon Research
Modern content platforms are the next wave of enterprise content management. They eliminate the need for multiple content platforms, as they are equipped to manage, automate, and provide insights around both text and video content. By enabling a fully digital end-to-end content process, modern content platforms can help the enterprise move faster.
During this webinar, we'll cover content management trends, components of a modern content platform, and how to evaluate modern content platform providers.
Make Digital Transformation Initiatives Manageable with Digital Mini-Journeys
With: Jim Sinur, VP Research and Aragon Fellow
It is essential to deliver business results in digital transformation programs, so selecting and implementing proven and successful mini journeys—i.e., digital jumpstarts—is required.
During this webinar, we’ll take a look at ten proven mini journeys plus supporting digital on-ramps and how to leverage them in a successful digital transformation effort.
The Aragon Research Top 10 Technology Trends for 2018
With: Aragon's Analyst Team
Aragon’s analyst team identifies the top technology trends for 2018 that you need to consider for a competitive advantage.
How to Manage Enterprise Data for Cognitive Computing
With: Adrian Bowles, VP Research and Lead Analyst at Aragon Research
How you capture, organize, and manage data has a direct impact on the types of problems you can solve, and how efficiently you can solve them. What works well for traditional transaction systems may make real-time cognitive computing difficult or impossible, so it is important to plan ahead.
This on-demand webinar will help you identify the right strategy for your enterprise to support your unique cognitive computing requirements.
Optimize the Customer Experience: 7 Essential Requirements for Customer Journey Mapping
With: Jim Sinur, VP Research and Aragon Fellow
At the core of a great customer experience is the customer journey, and how an organization’s process, systems, and people interact with its customers. Customer journey mapping (CJM) is essential to all organizations, and is one of the easiest on-ramps to going digital.
In this on-demand webinar, join Jim Sinur as he shows you why CJM is at the heart of a great customer experience, the requirements for CJM technologies, and how to get started with your CJM strategy.
Digitizing the Conference Room: 3 Reasons Why Visual Collaboration Matters
With: Jim Lundy, CEO and Lead Analyst at Aragon Research
Can your conference room keep up with the demands of modern collaboration? Technology is getting smarter and that includes the conference room, so visual collaboration is on the rise.
Join CEO Jim Lundy for this on-demand webinar to learn why you should invest in visual collaboration technologies to transform your conference room.
Empower Your Business to More Effectively Serve Your Customers
With: Jim Sinur, VP Research and Fellow at Aragon Research and Ian Hameroff, Sr. Director, Product Marketing at Nintex
According to a recent Aragon Research report, the digital business platform (DBP) market will reach $100 to 200 billion in the next few decades. Because of their adaptability and speed, digital business platforms can be used in many different business and technical opportunities—especially ones focused on human processes, such as the customer experience.
In this on-demand webinar, we will share how to leverage the digital business platform for workflow and content automation (WCA) to provide a better customer experience.
4 Trends Driving the Rapid Adoption of AI Chatbots
With: Adrian Bowles, VP Research and Lead Analyst at Aragon Research
AI chatbots use natural language processing (NLP) and machine learning technologies to offer more natural, interactive communication interfaces between humans and machines. For many applications, AI chatbots ultimately define the customer or user experience (CX/UX). The benefits of adding a conversational interface to an application are clear and accrue quickly.
In this webinar, Adrian Bowles discusses the driving forces behind the rapid adoption of AI chatbots by enterprises.
Mobile, AI-Powered Sales Enablement Platforms: Sell Smarter, Service Better
With: Jim Lundy, CEO and Lead Analyst at Aragon Research and David Keane, Founder and CEO at Bigtincan
Critical to sales success is having better prepared sales reps, and this involves making sure you have the right sales enablement tools that sales and service reps can access anywhere, anytime, to become better informed and more effectively engage with customers. Today's sales enablement platforms are successfully combining disparate sales tools.
In this on-demand webinar, we will discuss how these platforms are bringing success to sales organizations.
5 Trends in Digital Transaction Management: Automation and Transformation Are Key
With: Jim Lundy, CEO and Lead Analyst at Aragon Research
Digital transaction management is at the forefront of making the business fully digital. The guiding principle of DTM is paper-to-digital. The challenge for many enterprises is focusing on a digital transformation strategy, yet many miss the step involving DTM. As DTM grows, it is offering more to enterprises both internally, but more importantly, externally.
This webinar presents five major trends in DTM that focus on automation and transformation.