What They're Saying

"What I see as the major differentiator is that Aragon does a great job of spotting the important, early markets earlier than anyone else that I've seen."

Dustin Gross
CMO, Nintex

See What Clients Are Saying About Aragon’s Experience

"I find that the team at Aragon is not only knowledgeable, but very charismatic and dynamic in the way that they approach business and we’ve learned a lot from working alongside them.”

Neha Sampat
CEO, Contentstack

See What Clients Are Saying About Aragon’s Accessibility

"That ability to call up, on demand, debate something, and then be able to get that quick turn advice that’s really strategic and valuable, is something that makes a huge difference for us."

Eric Johnson
CEO, Nintex

See What Clients Are Saying About Aragon’s
Client Focus

• Our mission is to help our clients identify and solve their business problems.

• We customize our approach to best meet each client's needs and business goals.

• Aragon clients can speak to a lead analyst within 24 to 48 hours. At other large analyst firms, it can be difficult to reach a lead analyst when you need immediate insight.

See What Clients Are Saying About Aragon’s Understanding of Markets

• We spot markets before our competitors.

• We are quick to define new markets and technologies—Digital Transaction Management (DTM), Workflow and Content Automation (WCA), Digital Business Platforms (DBPs), and sales engagement—before other analyst firms.

• We talk with end users every day as part of our ongoing market coverage.

• We stay updated on vendor roadmaps through regular vendor briefings.

• Every research note has an Aragon Research Advisory section for immediate, actionable advice.