Enterprises of all sizes have to deal with unstructured data and content from documents, video conferencing feeds, voice channels, and information from IoT-connected devices.
With major changes in the volume and variety of content that businesses have to create and manage, intelligent content analytics (ICA) goes beyond enterprise content management (ECM) to enable actionable insights using modern artificial intelligence (AI) technologies. Content analytics can help enterprises gain maximum visibility, pinpoint underutilized data sources, and grow revenue faster with less risk.
Real-Time Content Insights
By leveraging intelligent content analytics, enterprises are able to tap into dark data and layer in predictive and prescriptive analytics to determine the next best action related to that content.
Contracts and text documents—analyzed through natural language understanding technology (NLU)—are the largest short-term opportunity in the enterprise for ensuring compliance and identifying revenue opportunities. In addition to document analytics, image, video, and voice analytics can powerfully enhance processes for finance, legal, sales, marketing, and more.
The bottom line is that the need for insights from the growing volume of content represents an opportunity: enterprises that gain insights will be able to act faster.
Content Analytics in the Age of Understanding
This Research Note reviews emerging capabilities in the field of content analytics and provides advice about what content understanding will mean for the enterprise today.
The Aragon Research Technology Arc for Intelligent Digital Content, 2021
This new report features 32 technology profiles that are split between the emerging, adopting, and mature arcs.
Emerging Technologies: The Rise of Voice Analytics
The emerging analytics market addresses these challenges by enabling organizations to predict customer behavior using computer listening capabilities. Here we identify the market of voice analytics and how to best utilize it.
DocuSign Dives Into Content Analytics with Seal Software Acquisition
On the heels of its SpringCM acquisition, DocuSign announced on February 27th, 2020 it was buying content analytics provider Seal Software. The two companies already have a history; DocuSign partnered with Seal 2 years ago. But today’s deal is a full buyout. This blog analyzes key aspects of the deal.
Google Introduces Video Search
Google announced via a blog post that it is introducing the ability to search for key moments in videos. The need to add structure to previously dark data is rising and providers like Google are responding with capabilities like video search.
Dropbox Buys HelloSign; Moves Beyond Cloud Content Management Into DTM
With more content moving to digital transaction management (DTM), the content management market is shifting to provide workflow and content automation (WCA) capabilities, as well as Intelligent Content Analytics (ICA).
Bose, Five9, Microsoft, and Pexip Make Moves in Unified Communications and Collaboration
This blog explores that among recent unified communications and collaboration (UCC) market moves, Microsoft released several new productivity updates, including a content analytics-enhanced Smart Camera feature.