Clickwrap Transcation Platforms combine the ability to create, deliver, manage, track, and archive all the online terms and conditions that consumers and businesses agree to with a specified entity. Clickwrap transaction management has similarities to both digital transaction management (DTM) and enterprise content management (ECM). In fact, CTPs have characteristics of both.
The market for a clickwrap transaction platform is expected to be large due to the fact that today no web content management system or content management platform has the ability to adequately manage all of the business terms and conditions that need to be developed and approved by legal, and then deployed—often on the website—and then managed through the entire lifecycle.
Why Are Enterprises Vulnerable Without a Secure Clickwrap Transaction Platform?
Today we live in a highly litigious society that is fraught with disagreements between buyers and sellers. This business environment combined with the growth of overall digital business put a price of that risk for sellers who cannot prove that they offer a certain service with a certain set of terms and conditions.
In a nutshell, CTPs ensure that the right set of contractual terms are presented at the right time to the right buyer that is looking for a specific set of services or products. While the focus is often on just the presentation of the terms, it is really the back end system that manages all of these agreements. This system represents some of the most important capabilities that an appraiser needs to evaluate.
The Rise of Clickwrap Transaction Platforms: Act Now or Lose the Battle for Secure eCommerce
Clickwrap transaction platforms are poised to assist enterprises with the challenges of managing the legal terms and conditions
associated with online transactions. Dive into the market with this note.
Securing Your Ecommerce with Digital Transaction Platforms
Enterprises that engage in eCommerce must leverage CTPs in order to become fully digital businesses optimized for increased volumes of online transactions.
This special report compiles research and other resources that will help you understand the CTP market, its providers, and the benefits of CTPs to your enterprise.
PactSafe Sells to Ironclad as Clickwrap Transaction Market Is Just Getting Started
his week PactSafe announced that it was being acquired by San Francisco based Ironclad, which was fresh off of its $100 Million funding round and had money to burn. Terms of the deal were not announced, but Aragon estimates that it was close to $40 Million. This blog analyzes some of the reasons for the deal.
Why eCommerce Leaders In Every Industry Should Embrace Clickwrap
Aragon recommends eCommerce leaders adopt clickwrap, and a clickwrap transaction platform, to securely manage this boom in new transactions. Read on to learn what clickwrap is, and why a clickwrap transaction platform could be a strategic investment for your organization.
Clickwrap Transaction Platforms 101: What You Need To Know
You might be wondering what exactly this new technology market is. This blog will cover our market definition and where we see it is headed.