Rethink What It Means to Be a Digital Business

Digital business is more than a buzz word or a technology category. It's a way of thinking, a business model, and an approach to proactively supporting customers and partners in every possible context—both in the physical and virtual worlds. Today, new technologies such as the digital business platform (DBP) are allowing organizations to think of digital business from a holistic perspective in order to better support the changing nature of business and accelerate digital transformation efforts.

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How Can You Support A High Impact Digital Business Strategy?

All organizations require a digital business strategy due to the nature of today's customer, partner, and employee expectations—or they risk being out-competed. Today's business and IT leaders need to think critically about their strategy to ensure it encompasses people, the business ecosystem, processes, information, and technology. It's important to understand that becoming a digital business is a true transformation and cannot be achieved by purchasing new technology alone. It requires careful and informed planning of models, processes, and services with the customer’s perspective—and their business ecosystems— as the key focus point.

Complimentary Webinar

Re-Defining What it Means to be a Leader in the Digital Business Platform Market


With: Betsy Burton, VP Research and Aragon Fellow

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Featured Research

Get Started with the Digital Business Platform 

Learn about Aragon's coverage of the digital business platform market. Learn how to identify the right digital business platform for your organization.

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The Aragon Research Technology Arc for Digital Business, 2020

This inaugural edition features 37 technology profiles that are split between emerging, adopting, and mature arcs.

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Aragon Research's Governance Framework: Achieving Business Outcomes 

In this note, we explore the evolution of the governance discipline, and introduce Aragon Research’s Governance Framework.

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The Aragon Research Globe for Digital Business Platforms, 2020

Aragon identifies 16 providers who are making a difference in the Digital Business Platform market.

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Decision Framework: Should You Support a Digital Business Platform in the Cloud?

To effectively support digital business solutions, organizations must determine the best architecture for their short- and long-term needs.

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Calling All Digital Business Platforms: Update Aragon Research Globe

Technology product and service providers are welcome to contact us to submit their offerings.

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Palantir IPO: Is Palantir the Next Big Digital Business Platform?

This week, Palantir held its investor day sessions in preparation for the company’s upcoming IPO. Our interest is focused on the company’s business model and technology.

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What Trends Does the Digital Business Technology Arc Highlight?

In addition to highlighting each of the technologies, I found that it was very interesting to look at the arc overall to see what trends it highlights.

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Increased Remote Work Means You Must Define Your Information Privacy Strategy

In this blog, we explore how we as individuals and businesses can make conscious decisions about how much information we want to be shared.

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