Why CEOs Need Innovation Pipelines
Author: Jim Lundy Date: August 29, 2013
Topics: Workplace, Knowledge Research Note Number: 2013-26
Issue: What are the macro trends impacting the evolution of work?
Issue: What are the trends impacting how knowledge is created and shared?
Summary: Research and engineering are two of the last areas in the enterprise where innovation is hard to measure. Innovation pipelines can help enterprises measure innovation investments and outcomes.
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The art and science of developing new products has always been challenging, but in today’s digital world, it’s getting harder to find that next big idea – and CEOs are under more pressure than ever to refresh their products and services, as reflected in R&D expenditures (see Note 1).
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