Create Better Digital Experiences – Or Risk Losing Your Customers

Author: David Mario Smith
Date: March 27, 2015
Topic: Digital Business
Research Note Number: 2015-10


Issue: How can enterprises migrate to a digital business to gain a competitive advantage?

Summary: Creating a better digital experience involves mixing technology with awareness and a people-first business approach to customer engagement.


Note: This research note is part of our archived research.
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