Social selling is the process of engaging with prospects and customers via social channels, either standalone or as an embedded app within CRM. Social selling is quickly becoming a must-have way to engage with prospects and customers.
Social selling represents the reality that buyers are online and they are engaging on social media. The challenge for sales organizations is that they often wait to shift gears to social selling because sales leaders themselves are not as comfortable with the new approach.
Sales and marketing are the two areas where digital technologies and visual content can have a profound impact. Aragon shares its predictions for sales and marketing, which cover Sales Engagement Platforms and new marketing tools.
Critical to sales success is having better prepared sales reps, and this involves making sure you have the right sales enablement tools that sales and service reps can access anywhere, anytime, to become better informed and more effectively engage with customers. Today's Sales Enablement Platforms are successfully combining disparate sales tools. In this webinar, we will discuss how these platforms are bringing success to sales organizations.