The Race to Cover AI and Why Real Expertise Matters
By Jim Lundy
The Race to Cover AI and Why Real Expertise Matters
Aragon Research took a huge leap of faith in 2017 when we announced coverage of Intelligent Content Analytics which we now simply call, Content AI.
No one was covering Content AI back then. Now, suddenly many influencers and analysts have proclaimed themselves as artificial intelligence (AI) experts. This blog discusses the pattern of fast followers on artificial intelligence and why there is a growing difference between influencers and those that advise.
It is Hard to Fake It
Since we have been covering AI for so long, it is easy to tell when vendors are bluffing on it. Lately, we have seen more vendors leaning in and often asking for advice, instead of trying to claim they have it. This was a trend from 2019 to 2022.
Enterprise Connect: Aragon as the Lone Ranger Discussing AI
If we jump back to March 2023, Aragon spoke at Enterprise Connect for the very first time. We did it, because there was no coverage on sight at the event in 2022. We reached out to the conference organizer to offer assistance, however, the presentations were nailed down well before the December 2022 announcement of ChatGPT.
At the event, there was a race by panelists to discuss the impact of ChatGPT on Communication and Collaboration in Contact Center industries. Yet at the event, as far as real presentations went, I gave the only artificial intelligence presentation.
My Conversation with Jonathan Yarmis on Facebook
It isn’t just Aragon Research noticing the race to cover artificial intelligence and a lack of knowledge around it.
Former legendary Gartner Analyst, Jonathan Yarmis, mused this week that he was also noticing this rush to cover AI by people who had never covered it before. In his post, most of the comments were in full agreement.
Aragon Research Sees Increasing Demand for Strategic Advisory
In the last five months, Aragon Research has seen a significant increase in demand for Strategic Advisory Days for AI and how things changed since the Generative AI launch. We help firms with understanding what artificial intelligence is and how to leverage it in products and services. Reach out if you want to learn more.
Bottom Line: AI Needs to be Understood by Everyone
The age of AI is here! The push from OpenAI with their ChatGPT launch has made many realize that there is a need to learn about artificial intelligence and all its possibilities.
It is a competitive world out there and for any enterprise that offers products and services, it is a must-do to have a roadmap for AI very soon, in the next 18-36 months. Contact Aragon Research or join one of our upcoming events, such as Aragon Transform Tour, “AI Everywhere—Going ChatGPT” in 2.5 weeks.
2 WEEKS TO GO—JOIN US FOR TRANSFORM TOUR 2023!
Thursday, June 15th | 10 AM PT \ 1 PM ET
Kickoff the Summer with Aragon Research’s next #TransformTour23 stop!
Since the launch of OpenAI’s GPT service, organizations have been scrambling to put out their own copilot service. In our June Transform Tour, taking place on Thursday, June 15, 2023, we will discuss how Copilots work and how you can define a strategy to support digital labor.
Aragon Research’s 2023 Technology Arc
Aragon’s CEO and Lead Analyst, Jim Lundy introduces Aragon Research’s 2023 Technology Arc.
This webinar focuses on emerging technologies that organizations should consider when developing, deploying, and evolving the digital workplace, digital business, and digital operations. It includes technologies, technology-enabled business disciplines, and technology-driven trends.
Jim will answer:
- How does Aragon Research determine the technologies to highlight in this Tech Arc?
- What are the major trends emerging from this 2023 Tech Arc?
- How do organizations use this Tech Arc to make investment decisions?
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