May 9, 2018
April 15, 2016
Google Goals Will Help Marketers Focus on the Long-Term
How should a Digital Marketer utilize Google Goals? In Digital Marketing, data matters. Executives expect to see results and statements supported by numbers, captured through analytics and marketing automation software.
March 21, 2016
Google Jumps Into Marketing: Is Analytics Enough?
By: Patricia Lundy Last week Google announced Google Analytics 360 Suite for enterprise marketers. Currently available in limited Beta, it’s essentially a data center that integrates with your CRM platform to reve
August 17, 2015
Google Alphabet: I Stands for Innovation
By Jim Lundy Google announced a major restructuring this week when it folded Google into a new parent company called Alphabet, which can be found at the domain name abc.xyz. There has been a lot of medi
June 5, 2013
Messaging Battle Heats Up Between Apple, Facebook and Google: Enterprises Should Pay Attention
by Jim Lundy Messaging trends in the consumer space are often a precursor to what will happen in the enterprise once critical mass is reached. Instant messaging was a consumer messaging application that became so en
April 4, 2013
Facebook Home: Good for Users and Android; Bad for Google and Business
by Mike Anderson There has been an amazing level of speculation and hype about Facebook introducing their own mobile smartphone. Even though Mark Zuckerberg has repeatedly denied that making the phone hardware either ma
March 28, 2013
BlackBerry Overhaul Delivers in 2013: Collapse or Comeback?
By Mike Anderson RIM, now BlackBerry, has taken a beating that has done nothing but worsen since the introduction of Apple’s iPhone in 2007. It’s response in 2012 has resulted in nothing short of a massive overhaul,
January 17, 2013
Mobile Ecosystem 2013: Change and Big Questions
By Mike Anderson The Mobile Ecosystem conflict in 2013 will be characterized by a tumultuous and exciting year. Significant changes are under way as the mobile ecosystem players must confront growing pressures and big
December 23, 2012
Mobile Upgrades – Apple iOS and Microsoft Windows Phone Trump Android
By Jim Lundy Mobile Upgrades is the new evaluation criteria. The Smartphone or Tablet that you buy for your friends and family for Christmas might not be as upgradable as you think. There is a war raging on Android supp
July 9, 2012
Tablet Wars: User Experience Expectations are High
By Jim Lundy In the Tablet Wars that are coming, the expectations of users of how a Tablet behaves are very high. Just ask anyone that has used an iPad and then tried to use something else. This blog post is the result
June 22, 2012
Apple iOS 6: Siri’s Voice Gets Louder
Apple iOS 6: Siri’s Voice Gets Louder To view a PDF of this First Cut, click here. Author: Jim Lundy Topic: Mobile Issues: What are the best practices for managing content across the enterprise? How
June 20, 2012
Mobile Ecosystem Wars About to Claim More Casualties
By Mike Anderson Mobile Ecosystem There is a war taking place in mobile and the battle ground is the Mobile Ecosystem. Mobile ecosystems are the key to success in mobile. Devices grab the headlines, as Microsoft did thi
June 7, 2012
LinkedIn Security Breach: Need to Secure Social Networks and Content
LinkedIn Security Breach Reinforces Need to Secure Social Networks and Content To view a PDF of this First Cut, click here. Author: Jim Lundy, Mike Anderson Topics: Workplace, Social Software Issues: What t
May 15, 2012
Siri: Putting it to Work
By Jim Lundy While on a flight today I was doing some last minute texting (via Apple Siri) before the doors closed. I sat next to an executive who put her Blackberry down next to me. I asked her how long she planned to
April 17, 2012
Patent Wars are not new, the Battle for Mobile is
By Jim Lundy Editors Note: This blog on Patent Wars was originally posted on August 17, 2011. Patent battles among tech giants are not new. What is new is the realization that mobile is the new battle ground and th
April 13, 2012
Box OneCloud will Challenge Google and Microsoft
To view a PDF of this First Cut, click here. Author: Jim Lundy Topic: Content Management, Mobile Issue: What are the best practices for managing content across the enterprise? How will enterprises leverage m
April 7, 2012
Tablet Wars are Coming: Lower Prices, Smaller Sizes
By Jim Lundy Will 2012 finally be the year that the Tablet wars get started? So far, not in the first half, but the second half looks promising mainly due to new form factors. Rumor are swirling about smaller 7 inch tab
April 3, 2012
Cloud Trends Panel with Google, IBM, Microsoft and Verizon
By Jim Lundy At the Commonwealth of Pennsylvania's 16th annual Intergovernmental Technology Conference (ITC), I moderated the opening panel on Trends in Government Cloud Computing. It featured the biggest names in Clo
February 28, 2012
Mobile World Congress: Google, Microsoft, and Mobile Ecosystems
By Mike Anderson The Mobile World Congress event in Barcelona is about to begin its third day. Much of the attention for two days has been on the devices. Both smartphones and tablets have been in the limelight of
February 6, 2012