Business and IT Glossary  > Innovation Management

Innovation Management

Innovation management, also called idea management, allows enterprises to build measurable and actionable innovation pipelines from the early stages of ideation to the later stages of product derivatives.

Innovation management is becoming more popular as enterprises realize they need to accelerate new product and service development, and as C-level executives see innovation as a top priority. Many enterprises are making innovation management a strategic practice, particularly in areas like technology, manufacturing, telecommunications, and financial services.

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