The Aragon Research Globe ™ for Sales Enablement Platforms, 2020
Research Note
Summary
The need for sales tools has never been greater than today. Sales Enablement Platforms (SEPs)–which combines sales content management and sales communications into one platform–have become the new digital workhub for sales teams. Since Aragon first identified and quantified the SEP market in 2016, adoption has soared and SEPs represent the go- to way to get work done and to engage with prospects and customers.
The Aragon Research Globe ™ for Sales Enablement Platforms covers the technology providers that allow an enterprise to manage all aspects and touchpoints of the sales process. These providers allow sales professionals to manage and share content in a multitude of forms, communicate with the customer via email, phone, messaging, and video, and understand engagement via advanced content
analytics.
Identified vendors:
Bigtincan
Brainshark
ClearSlide
DialSource
Highspot
Journey Sales
OneMob
Outreach
Pitcher
RevenueGrid
ringDNA
SalesHood
SalesLoft
Showpad
Seismic
vablet
VanillaSoft
Research Note Details
Topic: Sales and Marketing
Issue: Who are the sales and marketing providers and how will they evolve?
Research Note Number: 2020-4
Length: 32 pages
File Size: 3.1 MB
File Type: Portable Document Format (PDF)
Language: English
Publisher: Aragon Research
Author:
Jim Lundy, CEO and Lead Analyst
- View All
- Artificial Intelligence
- Business Process Management
- Clickwrap Transaction Platforms
- Collaboration
- Content Experience Platforms
- Content Management
- Demo Automation
- Digital Business
- Digital Marketing
- Digital Transaction Management
- Digital Workplace
- Enterprise Architecture
- Enterprise Security
- Enterprise Video
- Intelligent Contact Center
- Intelligent Content Analytics
- Learning and Talent
- Mobile and IoT
- Sales Enablement
- Smart Cities
- Unified Communications and Collaboration