September 22, 2022
Blogs
September 21, 2022
How Do You Model Business Transformation?
By Betsy Burton How Do You Model Business Transformation? As a business architect, one of the most powerful tools I can use to explore, design, communicate and execute on business transformation is to model my
Digital Operations: Keeping Your Infrastructure Secure
By Craig Kennedy Digital Operations: Securing Your Infrastructure In this second edition of the Digital Operations weekly blog series, we’ll be focusing on cyber security as our topic for the week.
September 15, 2022
The Art of Sales and Why It Is the Secret to Fast Growth
By Jim Lundy I have a confession to make - while I’ve spent my life in and around tech, I have also spent significant time as a Sales professional. Later I graduated to Marketing. However, it was doi
September 14, 2022
Introducing the Digital Operations Blog Series by Aragon’s Senior Director of Research
By Craig Kennedy Introducing the New Digital Operations Blog Series This is the first in a series of weekly blogs focused on digital operations, one of a triad of topics we cover in depth at Aragon Research, the ot
September 13, 2022
5 Best Practices: Developing an Executive Business Case Presentation for Business Transformation
By Betsy Burton Best Practices: Developing & Presenting an Executive Business Case for Business Transformation I recently wrote a blog covering the “4 Necessary Steps to Successfully Start a Business Transfo
September 9, 2022
Partner Relationship Management Software and Its Benefits
By Paula Quiroz Organizations can gain a tremendous about of benefits from forming relationships with other companies –particularly those in their industries. Companies have an arsenal of tools at the
The Top Interoperability Challenges of Home IoT
By Ken Dulaney Home IoT According to my Netgear Orbi dashboard, I have about 130 home Internet of Things (IoT) and other devices connected to my network. The software is very convenient; it does a great
September 8, 2022
The Common Design Component Contributing to Apple and BMW’s Success
By Jim Lundy The Common Design Component Contributing to Apple and BMW's Success The iPhone 14 series was announced yesterday and with it new capabilities that will run on iOS 16. Similarly the 2023 BMW Series of C
Yes, NFTs Are the New Beanie Babies
By Betsy Burton Yes, NFTs Are the New Beanie Babies In January of 2022, I wrote a blog titled “Are NFT's the New Beanie Babies?". In this blog I answered the question affirmatively by summarizing the same
September 7, 2022
4 Necessary Steps to Successfully Start a Business Transformation Effort
By Betsy Burton Your Executive Tells You to Start a Business Transformation Effort. Now what? “We are going to transform our business. And we want you to lead the effort.” I am sure like many of you, my f
September 2, 2022
Top Sales Strategies and Trends in 2022
By Paula Quiroz Sales professionals use sales strategies as a guide – clear steps for sales processes, product positioning, and competitive analysis – with the purpose of increasing sales and revenue.
The Benefits of Account Segmentation
By Paula Quiroz How Account Segmentation Benefits Both Customers and Businesses What is account segmentation? Account segmentation is the process of dividing customers into categories. This grouping is based on co
September 1, 2022
The Race to Intelligence and Why Future Revenue Streams Depend On It
By Jim Lundy Why C-Suite Executives Need to Embrace AI as a Strategy We have had this conversation with clients many times. The 4th Industrial Revolution is here and it is time to embrace the strategy of adding int
August 31, 2022
What Does CMO Stand For?
By Cindy Khantushig What Does CMO Stand For? CMO stands for Chief Marketing Officer. A Chief Marketing Officer is a C-level corporate executive responsible for managing marketing activities in an organizati
August 30, 2022
Product Managers Can Make Great Business Architects
By Betsy Burton Two weeks ago, I wrote a blog on recruiting business architects. I discussed program managers, relationship managers and business strategist. I also discussed the opportunities a
August 26, 2022
What Is Revenue Operations (RevOps)?
By Paula Quiroz What is Revenue Operations (RevOps)? Revenue operations (RevOps) is the process of streamlining the efforts of their revenue-generating teams – marketing, sales, and customer success teams – with
August 25, 2022
The Shift to Industry Clouds is Here
By Jim Lundy The Race to Win the Cloud Wars Has Shifted It is no longer about horizontal SaaS Services. The shift to industry clouds is here. This blog discusses this shift and how many Tech Titans have already
August 23, 2022
Is a Charter Necessary to Start a Business Architecture Discipline?
By Betsy Burton Is a Business Architecture Charter Necessary? This is a very common question from clients, particularly from clients in extra-extra-large organizations. I will also be honest that this was
August 19, 2022