A CEO's Role in the Digital Business Era

The chief executive officer is at the helm of the enterprise, working to better the experience of customers, stockholders, employees, and partners alike.

Today, it is vital that CEOs and their teams have an acute awareness of new technology and new markets, in order to plan for digital transformation, execute their digital business strategy, and outpace their competition. We help executives address issues such as:

  • How do I align going digital with business outcomes?
  • What are the technologies my competitors are leveraging that my enterprise is not?
  • How can I overcome organizational resistance to change?


Chief Executive Officer

Featured Resource Page

Managing Coronavirus in the Workplace

With the spread of coronavirus, new measures must be put into place to stay safe in the workplace. Our resources offer tips for prevention, health and safety, and how to keep up productivity through the outbreak. Get Help >

Complimentary Webinar

Employee Engagement in 2020: 5 Ways to Get Ahead of Your Competition

on demand | January 24th | 10 am PT/1 pm ET

With: Jim Lundy, CEO and Lead Analyst

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Free Playbook

Ensure your organization is supported during these unprecedented changes by reimagining the new normal. Learn how to drive a culture shift and lead your business in the right direction by downloading your free playbook.

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COVID19 CEO Playbook

Aragon Research's Top Predictions for 2021

Aragon’s top predictions for 2021 and beyond cover several accelerating areas of interest. Both end-users and vendors should closely examine these trends and adjust business plans accordingly.

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Aragon Research's Coronavirus Pandemic Impact Predictions

In this note, Aragon Research analysts offer their predictions about the impact that the evolving coronavirus pandemic will have on technology-enabled businesses and the technology market.

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The Aragon Research Globe for Sales Engagement Platforms, 2019

The market for SEPs continues to grow as sales teams demand easier, faster, and better ways to sell. This research note overviews the major trends and technologies driving this shift.

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The Aragon Research Visual Forecast for Unified Communications, 2017-2023

In the UCC space, Aragon forecasts that there will be increased market consolidation over the next several years, driven by the need for integrated UCC capabilities.

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Navigating COVID-19 Business Challenges: A CEO's Guide 

As a CEO, or really any leadership role, you must create a supportive environment that will sustain business through these new conditions.

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Living Through A Disaster: Are You and Your Employees Prepared?

Having ready access to communications, apps, and information has made an Aragon employee's scary experience so much more manageable.

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Use Leading Performance Metrics to Understand What Might Happen

In this blog, we are going to explore these two types of metrics and understand how they can be used for different purposes to complement each other.

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Business Strategy in the Time of the Coronavirus

It is critical that businesses, governments, and individuals step back and dedicate some time to assessing their longer-term goals, plans, and operations to ensure they are considering all the aspects that could affect their business and lives.

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