January 5, 2021
Author: Betsy Burton
May 28, 2020
Pandemic Predicts: Our Survey Results
by Betsy Burton I recently had the distinct pleasure to present a webinar with my colleagues Jim, Ken, and Kalyn on Aragon Research’s top COVID-19 pandemic impact predictions (see Aragon Research’s Coronavirus Pande
May 11, 2020
“Zoom” Is a New Verb
by Betsy Burton In light of people working, learning, playing, and gathering remotely, video conferencing is becoming the new way for people to communicate and collaborate. As a result, I am starting to hear people use
May 4, 2020
Will New Behaviors Emerge Post-Pandemic?
by Betsy Burton I have been thinking a lot about how the coronavirus pandemic may change our work cultures going forward into the future. The circumstances have me thinking about the times I have been in a culturally ne
April 23, 2020
Microsoft and Cisco’s Missed Opportunity
by Betsy Burton I watched in awe as my family members, nieces, nephews, grandnieces, and grandnephews all navigated Zoom during a family gathering. Most of them had never done web-conferencing or heard of Zoom before fo
Use Leading Performance Metrics to Understand What Might Happen
by Betsy Burton One of the topics that I have heard a lot about in the news as it relates to data about the COVID-19 pandemic is related to different types of data metrics. This is a very common issue in business perfor
April 16, 2020
Your Reputation Is Being Defined During This Crisis
by Betsy Burton Many businesses and public entities spend significant time, energy, and money establishing a brand and reputation. Be it "a provider of quality products and services," "an environmentally sustainable com
April 9, 2020
Aragon’s Microsoft Power Platform SWOT Analysis
by Betsy Burton Over the past 6-8 months, we’ve seen significant evidence of a rise in the market interest for Microsoft Power Platform from both end-users and technology & service providers (TSPs). With Microsoft
April 1, 2020
Business Strategy in the Time of the Coronavirus
by Betsy Burton I have been thinking a lot about what we should be doing to ensure we are investing our time in the right activities during this pandemic. It is very understandable that many businesses, governments, and
March 20, 2020
COVID-19: Free Aragon Inquiries For Small Businesses During Pandemic
by Betsy Burton During this pandemic, it's critical that everyone helps each other. For this reason, we are pleased to offer our services for free to any small businesses or local government agencies (city, county) that n
March 18, 2020
Understanding the Digital Business Platform Globe
by Betsy Burton I’m really excited about the release of the new Aragon Research Globe for Digital Business Platforms. In this 2020 globe, we’ve made a bunch of changes since last year. The digital business platform
March 12, 2020
Reducing Coronavirus Transmission Helps Our Communities
by Betsy Burton I have been speaking with several young and middle-aged people who have said that they aren’t really focused on news and updates of COVID-19, or on changing their habits, because they are “healthy an
March 5, 2020
Aragon Cares: Keep Calm and Wash Your Hands
by Betsy Burton I’m a bit of a do-it-yourself person by nature. If I can make something as good or better than what’s commercially available, I’ll try it. So, when I heard about all the hand sanitizer flying of
February 27, 2020
Coronavirus and Social Media Vs. Government Sources
by Betsy Burton Do You Rely on Social Media or Government for Coronavirus Information? At the end of 2019, Aragon Research released a list of our major 2020 forecasts (see Aragon Research’s Top 10 Predictions for 2020)
February 21, 2020
Should You Support A Digital Business Platform in the Cloud?
by Betsy Burton Over the last several months, I have been developing and delivering research focused on the digital business platform market. My work has included several blogs, as well as a note on redefining the digit
January 30, 2020
Key Takeaways from Aragon’s Women in Technology Panel
by Betsy Burton I recently had the pleasure of hosting a “Women in Technology” panel at Aragon Research Transform briefing. The panel included a collection of bright and insightful women leaders in technology from a
January 7, 2020
New Year’s Resolution: Put Customer Context First
by Betsy Burton I have recently had several interactions with sales, marketing, and executive representatives from technology and service providers (TSPs), and I was struck by how much they were focused on their products
December 23, 2019
Download Google Assistant for Your iPhone During the Holidays
With just three technologies left, Google Assistant for iPhone is the latest addition to Aragon Research’s 12 Technologies of Christmas blog series. by Betsy Burton I am drawing attention to this one because the ne
December 13, 2019
Add a Tesla Powerwall to Your Solar System This Holiday Season
It’s time to reveal our third technology in Aragon’s 12 Technologies of Christmas! Read on to learn why a Tesla Powerwall is the perfect gift this holiday season. by Betsy Burton I am nominating the Tesla Powerwall
December 12, 2019