The Aragon Research Globe™ for the Intelligent Contact Center, 2025
Aragon Research releases its sixth Aragon Research Globe™ for intelligent contact center (ICC). The ICC market has shifted, and now virtual agents are coming online, ready to work with and help human agents and customers.
Generative AI for Marketing in 2025
Generative AI is a natural fit for marketing teams, where it can automate and optimize the production of digital content. Aragon reviews the ways that GenAI tools are being harnessed right now by marketing professionals to drive growth and provide advice to buyers and providers about this emerging market.
The Aragon Research Globe™ for Intelligent Unified Communications & Collaboration, 2025
Aragon Research releases its seventh Aragon Research Globe™ for Intelligent Unified Communications and Collaboration (iUC&C) that examines 14 major providers. Increasingly, AI-based Intelligent Assistants will power UC&C platforms.
The Aragon Research Globe™ for Content Experience Platforms, 2025
Aragon Research releases its third Aragon Research Globe™ for content experience platforms. This Globe for CXP examines 18 providers in a market that is about dynamic customer experiences that will be powered by AI-based Assistants and AI-based Conversational Search.
Aragon Research Globe™ for AI Platforms, 2024
Aragon Research release its inaugural Aragon Research Globe™ for AI Platforms, 2024. This report provides an in-depth analysis of the rapidly evolving AI platform market, evaluating 17 major providers based on their strategy, performance, and reach.
Aragon Research Globe™ for Enterprise Coaching, 2025
Aragon Research releases its second Aragon Research Globe™ for enterprise coaching. Enterprise Coaching is seeing growth in Sales and Contact Centers, but it is not limited to those roles. It evaluates 15 major providers.
Aragon Research Globe™ for Enterprise Content Platforms, 2024
Aragon Research releases its sixth Aragon Research Globe™ for enterprise content platforms. It examines twelve major providers in a market that is poised to reinvent itself in the age of Generative AI and Intelligent Content Assistants.
Making a Case for Copilots in the Contact Center
While there has been great interest in Virtual Agents in the Contact Center, Aragon is also seeing the rise of Copilots, which are Intelligent Assistants that help both agents and supervisors to get their work done. Aragon overviews this shift in how people get work done in the Contact Center.
Rapidly Emerging AI Technologies Demand AI Governance
The majority of business and IT leaders don’t have either the training or the focus to be able to address AI issues. In this Research Note, we explore the rising need for AI governance, and provide a checklist for how to approach defining AI governance.
Aragon Research Globe™ for Digital Transaction Management, 2024
Aragon Research releases its eighth Aragon Research Globe™ for digital transaction management (DTM), a market that will see the rise of AI Assistants to help create, automate, and digitize paper transactions.
Three Hot Use Cases in Generative AI
As more businesses consider how they can leverage language models to transform their business processes, Aragon considers three hot use cases in generative AI, sectors where large language models (LLMs) and more are having an impact on the market already.
Aragon Research Globe™ for Workflow and Content Automation, 2024
Aragon Research releases its 4th Aragon Research Globe™ for Workflow and Content Automation examining 12 major providers in this evolving market.
Aragon Research Globe™ for Enterprise Video, 2024
Aragon Research releases its 10th Aragon Research Globe™ for Enterprise Video examining 13 major providers in this evolving market.
The Aragon Research Globe™ for Transformation Platform as a Service (tPaaS), 2024
Aragon highlights what it means to support business transformation, and examines the tPaaS market and its leading vendors.
The Aragon Research Globe™ for Digital Experience Analytics, 2024
Aragon Research releases its first Aragon Research Globe™ for Digital Experience Analytics. This Globe examines 11 providers in the DXA market.
Aragon Research Top Ten Technologies for 2024
How will technologies and services evolve to support new digital business models?
The Aragon Research Globe™ for the Intelligent Contact Center for SMB, 2024
Who are the intelligent contact center providers and how will they evolve?
The Aragon Research Globe™ for Conversational AI in the Intelligent Contact Center (ICC), 2024
Who are the providers of Conversational AI solutions for the Intelligent Contact Center and how do they compare?
The Aragon Research Globe™ for Corporate Learning, 2024
Who are the vendors that are making a difference in learning?
The Aragon Research Globe™ for Sales Enablement Platforms, 2024
Who are the providers of sales enablement and how will they evolve?
The Aragon Research Globe™ for Intelligent Video Conferencing, 2024
Who are the providers of intelligent video conferencing and how will they evolve?
The Aragon Research Technology Arc™ for Intelligent Digital Content, 2023
What technologies should organizations consider to get the most out of digital content?
Understanding The Impact of OpenAI Developer Day, 2023
What can enterprises learn from the 2023 OpenAI developer conference?
Top Predictions for 2024 and Beyond
What are the technologies that will impact businesses over the next five years?
The Aragon Research Technology Arc™ for Emerging Technologies, 2024
What technologies should organizations consider or avoid over the next 5 years?
The Aragon Research Globe™ for Conversational AI, 2024
Who are the providers of Conversational AI solutions and how do they compare?
The Aragon Research Globe™ for Intelligent Unified Communications and Collaboration, 2024
Who are the unified communications and collaboration providers, and how will they evolve?
Five Must Know Prompt Engineering Best Practices
What are the best practices in prompt engineering for the enterprise?
Every Enterprise Must Invest in Prompt Engineering
What are the best practices in prompt engineering for the enterprise?
The Aragon Research Globe™ for the Intelligent Contact Center, 2024
Who are the intelligent contact center providers and how will they evolve?
How Your Organization Should Use the U.S. Executive Administration Order on AI as a Framework
What are the best practices for adopting, using, and managing AI systems?
Preparing for Ransomware—Eight Steps to Protect the Enterprise, 2023
What steps can an organization take to avoid becoming the next victim of ransomware?
Hot Vendors in Strategic Response Management, 2023
Who are the Providers in Strategic Response Management that are making a difference?
The Aragon Research Globe™ for Enterprise Coaching, 2024
Who are the vendors making a difference in providing coaching applications?
Market Insight Guide for Learning Content and Training Providers
Who are the vendors that are making a Learning Content and Training?
Hot Vendors in CoMarketing Clouds, 2023
Who are the vendors in CoMarketing Clouds and how are they evolving?
Hot Vendors in Digital Transaction Management, 2023
Who are the vendors in digital transaction management and how are they evolving?
The Aragon Research Technology Arc™ for Cybersecurity, 2023
What technologies should organizations consider to ensure their digital ecosystem remains secure?
The Aragon Research Technology Arc™ for Artificial Intelligence, 2023
What AI technologies should business leaders consider to accelerate their digital transformation?
The Aragon Research Market Insights Guide for Artificial Intelligence in Cybersecurity, 2023
How AI is impacting cybersecurity solution?
Differentiating Characteristics of Digital Labor
How will the emergence of digital labor change our workplace?
Ten Digital Labor Management Best Practices
How will the emergence of digital labor change our workplace?
The Aragon Research Technology Arc™ for Digital Business, 2023
What technologies should organizations consider to enable new digital business models?
The Aragon Research Globe™ for Content Experience Platforms, 2023
Who are the content experience platform providers and how will they evolve? How will the intelligent content analytics market evolve?
Getting to Faster Business Results with Strategic Response Management
What is Strategic Response Management and how will the market evolve?
General-Purpose AI Models and Copilot Solutions
What are the main differences between ChatGPT and copilot solutions?
Hot Vendors in Conversational AI, 2023
Who are the vendors that are making a difference in Conversational AI?
Hot Vendors in Communication Automation Platforms, 2023
Who are the vendors making a difference in communication automation platforms?
The Aragon Research Globe™ for Workflow and Content Automation, 2023
Who are the vendors making a difference in workflow and content automation?
The Aragon Research Globe™ for Digital Transaction Management, 2023
Who are the DTM providers and how are they evolving?
How Do You Determine Which tPaaS Service is Right for Your Business Transformation?
Which tPaaS provider will best support your business transformation needs?
Five Trends You Can’t Miss in Conversational AI, 2023
What major trends will impact Conversational AI in 2023 and beyond?
The Aragon Research Globe™ for Enterprise Content Platforms, 2023
Who are the enterprise content platform providers and how will they evolve?
Five Trends in Digital Labor, 2023
How will AI impact the introduction of technology into the direct support or replacement of human labor activities?
The Aragon Research Globe™ for Transformation Platform as a Service (tPaaS), 2023
Who are the vendors that are making a difference in Transformation Platform as a Service (tPaaS)?
The Aragon Research Globe™ For Enterprise Video, 2023
Who are the vendors that are making a difference in enterprise video?
Market Critical Capabilities For Transformation Platform As A Service (TPaaS), 2023
How can organizations support business transformation?
The Shift to Communications Automation Platforms
What are Communications Automation Platforms and how will the market evolve?
Five Trends You Can’t Miss in Cybersecurity, 2023
What major trends will impact Cybersecurity in 2023 and beyond?
Four Trends in Generative Content, 2023
What are the main trends influencing the generative content market?
Four Trends You Can’t Miss In Enterprise Architecture
What major trends that will impact enterprise architecture over the next 5 years?
The Aragon Research Technology Arc™ for Blockchain, 2023
What are the macrotrends impacting the adoption of blockchain?
The Rise Of Micro-Video And How It Will Impact The Enterprise
How will MicroVideo emerge and impact employees and customers that share and consume video content?
Five Key Questions for MicroVideo, 2023
What are key questions for understanding the MicroVideo market?
Four Trends You Can’t Miss In Cloud Computing, 2023
What major trends will impact cloud computing in 2023 and beyond?
Four Trends You Can’t Miss In Business Transformation, 2023
What major trends that will impact business transformation in the next 2 years?
The Aragon Research Globe™ for Corporate Learning, 2023
Who are the vendors that are making a difference in learning?
Learning From The Atlassian Service Outage
What can enterprises learn from the Atlassian cloud outage?
The Aragon Research Globe™ for Conversational AI in the Intelligent Contact Center (ICC), 2023
How conversational AI can transform the intelligent contact center?
The Aragon Research Globe™ for Sales Enablement Platforms, 2023
Who are the providers of sales enablement and how will they evolve?
Business Transformation: Common EA and Business Architecture Questions
How can organizations leverage enterprise architecture and use business architecture to support business transformation?